AI is answeringfor your brand.We make sureit gets it right.
Iris Digital Consulting offers AEO optimization and AI-built websites that get businesses cited by ChatGPT, Perplexity, Google AI, Gemini, Copilot, and Claude.
Optimized for every AI that answers
How it works
From invisible to cited in 90 days.
A four-step system built on real data, not guesswork.
We scan your entire digital presence through the lens of AI.
18 prompts across 6 AI platforms. Five-pillar scoring. You get a zero-to-100 report with gaps, named competitors, and a prioritized action plan — not vague recommendations.
Baseline Score
47.2
Built for your business
AI optimization for the businesses AI talks about most.
Every industry has AI moments — the searches where an assistant names one company. We make it yours.
Local Services
Roofers, plumbers, HVAC — when a homeowner asks AI who to call, your name comes first.
"Best roofer near me" → AI says your name
SaaS & Tech
AI recommends tools. Make sure yours is the one getting cited in comparison prompts.
"Best CRM for startups" → AI cites you
Professional Services
Law firms, financial advisors, consultants — authority signals that make AI trust you.
"Top estate lawyer in Utah" → AI picks you
E-Commerce
Product discovery through AI is exploding. Get your brand into AI shopping answers.
"Best sustainable sneakers" → AI features you
Results
We test on ourselves first. Then deliver for you.
47.2 → 71.6 in 3 Days
We ran AEO on ourselves first. Full breakdown of every action taken and every point gained across 6 pillars.
Read case study →See Your AI Audit
Five-pillar scores, competitor analysis, and a prioritized action plan — all in one dashboard.
Get your audit →Olympus Roofing
Baseline audit score: 52/100. Currently in active optimization. Target: cited on all 6 platforms within 90 days.
Common questions
What is AEO?
AEO stands for Answer Engine Optimization. It is the process of optimizing a business so that AI tools like ChatGPT, Perplexity, Google AI, and Gemini recommend and cite that business when users ask relevant questions.
Unlike SEO, which targets search engine rankings, AEO targets AI-generated answers. Over half of searches now return an AI answer before showing a single website link.
What is Iris Digital Consulting?
Iris Digital Consulting is an AI optimization company based in Utah Valley, Utah, founded by Sam Wudel. We offer AEO/GEO services and AI-optimized website building to help businesses get cited by AI tools when customers search for services in their area.
How is AEO different from SEO?
SEO optimizes a website to rank in Google search results. AEO optimizes a business to be recommended by AI answer engines like ChatGPT and Perplexity.
The key difference is intent. SEO gets you a link on a results page. AEO gets your business name spoken or written as the answer. AI tools often skip search results entirely and recommend businesses directly by name.
How long does AEO take to work?
Most clients see measurable improvement in AI citations within 60 days of optimization. Full results typically appear within 90 days as AI platforms re-index updated content.
Which AI platforms does Iris Digital Consulting track?
Iris Digital Consulting tracks business citations across six AI platforms: ChatGPT, Perplexity, Google AI Overview, Google Gemini, Microsoft Copilot, and Claude.
How much does AEO cost?
Iris Digital Consulting offers structured service packages. Pricing depends on your business size and needs. Contact our sales team for a custom quote — we don't do one-size-fits-all.
Does Iris Digital Consulting offer county exclusivity?
Yes. Iris Digital Consulting signs only one business per county per vertical.
A roofing company in Utah County will never compete with another Iris client for AI citations in that county.
What is an AEO audit?
An AEO audit is a scored analysis of how visible a business is to AI platforms. Iris Digital Consulting runs 18 prompts across 6 AI platforms and scores the business out of 100 across 5 pillars: AI Citability, Brand Authority, Content E-E-A-T, Technical GEO, and Schema & Data.
The audit identifies exactly which AI platforms are citing competitors instead of you, and why.
From the blog
Services
Everything in one visibility program.
We combine website engineering, AEO execution, and ongoing tracking. What goes live depends on your trade, competition, and how fast you want to move — so scope and investment are tailored after we talk, not pulled from a public price list.
Book a call to walk through options, or send a message if you prefer email first.
AI-ready websites
Sites structured so assistants can read, trust, and recommend you.
- Template or fully custom builds — scoped to your brand and markets
- Schema + JSON-LD, FAQ pages, and location or service area pages
- Fast loads, clear IA, and update cadence matched to your plan
AEO & entity foundations
Baseline work that fixes what AI and maps look at first.
- Full AEO audit across major assistants and answer engines
- Google Business Profile and NAP consistency across key profiles
- Baseline score dashboard and periodic citation delta reporting
- Check-ins so you see what changed — not vanity traffic charts
Content & authority signals
Seeding factual answers where models hunt for sources.
- Content seeding — blogs, Reddit, Q&A, and directories where it fits
- YouTube and script support when video is part of your strategy
- Competitor citation intelligence and a real-time citation view (when engaged)
- Strategy calls on a cadence that matches your tier
Dominate-market programs
For operators who want category leadership in a geography.
- County exclusivity options for qualified trades
- Wikipedia and premium directory presence where appropriate
- Deeper re-audits, Knowledge Graph–oriented entity work, priority turnaround
Schedule
Book a strategy call
Choose a time that works for you. You'll receive a confirmation email with a calendar invite and video link so meeting details are in one place.
Let's talk→
Ready to see what AI is saying about your business? Reach out and we'll run a free audit — no obligation, no sales pitch.